Mirror Group

The Mirror Group Newspapers PLC consists of many departments but it was a member of the circulation department who undertook IMCA’s Diploma in Quality Management. He did this to facilitate the organization’s implementation of a quality system. Customers were also a focus of the manager’s studies. The company realized that they were delivering a reasonable service to their customers, although things could be better. Little attempt was being made to attract new customers and retain old ones. The operations manager sought to change these methods of working through action learning.
By taking a helicopter view of the organization, and applying theory to real life situations, the Diploma in Quality Management helped the Mirror Group make revolutionary changes to the company and its customer service. The Diploma experience has helped the company become more focused and efficient and it is now providing a better all round service to its customers.
The Associate claims that: “Taking the Diploma in Quality Management saved our company over £1,000,000 a year, and our customers are happier”.